Following the successful reveal of the new Clinical Students Union (CSU) identity for the Faculty of Pharmacy at Mansoura University, I am thrilled to share a new design that introduces the people behind the mission. This project was about creating a visual hierarchy that honors the leadership and structure of this dedicated student team.
The Design Concept: A Unified Board
For the "Board of CSU Team" presentation, I wanted to create an organized and professional layout that gives each member their well-deserved spotlight while maintaining a unified brand feel.
The Executive Leadership: At the top of the hierarchy, I featured the core leaders—Amr Ragab (Founder), Ahmed Shokry (President), and Mohamed Abo elela (General Manager)—in circular gold-framed portraits to signify their central roles.
Dynamic Committee Pillars: Below the executive board, I designed five vertical "pillars" to represent the different departments that keep the union running. Each pillar uses a distinct color and icon to make it instantly recognizable:
HR Committee (Navy): Focusing on human resources and team coordination.
FR Committee (Teal): Dedicated to financial resources and student support.
PR Committee (Red): Managing public relations and the union's image.
Media Director Committee (Purple): Where I personally serve as Vice, focusing on all visual and digital content.
Event Director Committee (Orange): Responsible for planning and executing our campus activities.
Branding Integration: I bookended the board with our two official logos—the clinical pharmacy program seal on the left and our new CSU circular crest on the right—to tie the whole team to our institutional identity.
The Power of Teamwork
This design is more than just a chart; it is a representation of the strength, unity, and passion of the students at the Faculty of Pharmacy. Each leader and vice listed here plays a vital part in building a supportive community for our fellow clinical students.
"New design: Board of CSU Team ❤️❤️" — October 11, 2021